Ok I did a little more testing and if you decompose the damage upgrades via tech you get 10% damage for turrets and 10% damage for bullets, meaning that you should see 10 + (10 x 1.1 x 1.1) = 10 + 2.1 = 12.1 but instead we get 10 + (10 x 1.1) = 10 + 1 = 11.
So either the bullet tech upgrades or the turret tech upgrades aren't applying. I am speculating, but it is likely the +10% applied to the turret. I reason that the base model (which is probably untouched by the mod) receives the correct tech updates for both turret and ammo, but since HeroTurrets REPLACES the base turret with a new entity I'm assuming the +% damage to the turret isn't applying to the new entity you used. Seems like you'll need to edit the tech in question to work with the new entity you created for the ranked up versions of turrets.
Hope that helps.