Right, but that would involve creating what amounts to a duplicate resource to coal. Factorio isn't really that granula (see: "Heavy Oil", "Light Oil", etc.), so I figured just reusing coal would be fine. You are correct that charcoal should have a lower energy density, but I'm handling that via the recipe's ratios. The Charcoal recipe gives you 1.5x the energy value of the wood you burned to make it, plus the energy it cost to make it (to run the furnace, relative to an Electric Furnace). You can alter this ratio in Mod Settings, and the mod will recalculate the proper wood-to-coal ratios for it.
Mind you, I'm not intrinsically opposed to creating obscure resources (else Planetary Fuels wouldn't exist), but creating a duplicate to coal seems like a lot of work for not much benefit. I'd have to consider what recipes it could be involved in (like making grenades) and what the energy cost would be, mess with graphics for it, and all for 0.75 coal. I think I'm willing to accept a bit of jank in his case :)